Branding done for Sevida, a healthcare data management company enabling providers to consider the full health history of patients in their care.
I created a few different visual representations of their mission: finding the missing link in a patients health history, connecting the dots to see the full picture, and illuminating a clear path forward.
The client chose the pathway concept because of its emotional impact and connection to empathy. We felt it best conveyed the company’s core values and hopeful outlook.
The logo is made of the sun, the paths, and the glow.
The logo represents the paths that we all walk on our individual health journeys, emerging from darkness and illuminated by the sunrise on the horizon.
The motifs in the logo can be used in numerous ways to create new graphics.
I built a sales deck as well as a Powerpoint template for them to create more slides as needed.
I also created social content and laid out their first 9 Instagram posts in a template they could follow moving forward.